WEBSITE & SPEED OPTIMIZATION SERVICES

Image of Website Speed Optimization Services
Image of Website Speed Optimization Services
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Help your website run faster with a little professional nudge

It's not a secret. Nobody likes slow sites. We click a link, we sit… and sit… and then we leave. Browsers know, visitors know and Google knows. Page speed matters. Slow pages can cost you dearly in terms of rankings.

That’s why EcoSEO’s Website & Speed Optimisation service exists. We help you iron out those kinks to create a site that is lightning fast, a site that’s easy to use and navigate… and most of all, a site that visitors enjoy.

That’s where search rankings are won and lost, in real people sticking around and browsing your site.

The more they stick around the more opportunities you have for them to convert and the more likely Google is to reward your with that ever-elusive higher ranking.

Here’s one statistic you might not know: a 3-second page load time, instead of a 1 second page load time, gives a 32% greater bounce rate. Almost a third of your audience could be leaving without seeing what you have to offer.

At EcoSEO, we don’t work on hunches. We delve into your website and see precisely what’s dragging your site down, whether it’s oversized images, redundant code, or the wrong server.

Then we set about the job to make your site fast, clean, and as smooth a sailing as possible for visitors.

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ECOSEO SEO WEBSITE & SPEED OPTIMIZATION
SERVICES: What's Included

Performance Audit:

We begin by deep-diving into your website. What’s going wrong? Is it bloated images, a clunky plugin, slow server response? Whatever it is, we’ll get to the bottom of it, and get it working. No voodoo, no smoke and mirrors.

Real-World Testing:

After optimising, we put your site through its paces. On multiple browsers, operating systems, screen sizes, devices and connections. The aim is simple: silky, seamless, lightning-fast performance across the board.

Client Education

We’ll help you to understand the best practices when it comes to long-term, sustained speed and performance improvements, giving you insights into how to keep it all working well.

Smart caching:

Essentially we get your site to ‘remember’ stuff so it doesn’t need to be reloaded on every page view. Saves server space, and means pages are instantly ready to show visitors, no time wasted loading everything up again.

Image Optimisation:

Large, uncompressed, unoptimised images are one of the biggest performance killers. We get them right size, compress them, and lazy-load them so they look great but load without taking up bandwidth, server resources and frustrating your visitors.

Implementation of Speed Optimisations

Tidy up of code, settings changes, compression of images and all the other technical stuff we need to do in order to get those pages zipping along.

Monitoring and Maintenance

The reality is that your site will grow. Pages and posts will be added. Blog content will be published, images uploaded. Those changes will make your site slower if you don’t control and monitor things. We offer ongoing performance management.

Plugin & Script Audits

Another “stop, look and listen” opportunity for your site, we’ll go through and audit everything—removing dead code, bulky, bloated plugins, broken scripts and anything else that’s dead weight.

Content Delivery Network (CDN) Setup

Serve your content from servers dotted all over the world to make sure your site loads in a snap no matter where your visitors are—across Cape Town or Calgary.

Mobile Speed Optimisation

Most of your visitors will be on mobile devices these days. That means smaller screens, touch interactions, slower connections, and bandwidth management. So we optimise for that as well.

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CUSTOMERS REVIEWS

“Incredible results! Our site speed doubled and conversions increased 12%. The optimization made a huge difference in both user experience and performance.”
Kyle R - RecGames

SEO Company Staff Members
SEO Company Staff Members
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SEO Website & Speed Optimization Services – EcoSEO Lets You Reach More Customers

Websites that load fast. Load smooth. Load efficient. That’s our SEO Website & Speed Optimization Services. It’s more than just your site working. It’s your site performing.

SEO optimization. Site speed. Performance. We tune it all so your site runs its absolute best. Because our goal is to help more people find you, stay longer and, most importantly, take action.

Fun fact: did you know that every second it takes for your e-commerce site to load, you lose roughly 7% in conversions? That means, on a daily basis, your revenue could be affected by second delays. We don’t talk speed as a ‘nice to have’ at EcoSEO – we talk it in direct revenue conversion.

If you have customers in Cape Town or you need to reach audiences outside of our city, we know your website should perform at its very best, with a smooth, frustration-free experience for every visitor.

And that’s exactly why companies all over Cape Town choose us as their trusted Website & Speed Optimization Services Agency. To make their sites not just faster…but smarter. And smarter sites mean your business can do more and achieve even greater success.

Google GMB Review Rating

4.7/5

Google Rating

Trust Pilot Review Rating | 5 STARS

4.8/5

Trust Pilot

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Why Choose EcoSEO for Website & Speed Optimisation?

The brutal truth is no one likes a slow website. Slow loading pages turn people off, frustrate visitors, and harm your rankings. We don’t just make your site faster, we make it leaner, more navigable, and simpler to use. That’s more time on page for your visitors. Less bouncing. And more importantly—action. In business, if you care about growing your brand, a fast, navigable website is no longer a luxury. It’s a necessity. And we’ll get your site working as hard as you do.

The visitor experience

Speed matters to visitors. We worked with a retailer in Cape Town whose homepage took a hefty 5 seconds to load, pre-optimisation. It went down to 2 seconds post optimisation. That’s fast enough for Google. As the research giant also tells us, users are likely to abandon a page if the load time is longer than 3 seconds. We make sure that people stick around on your pages. We get them to browse. We keep them engaged.

Restored faith

Fast websites feel effortless. Optimised navigation means users are left with time and inclination to want to find out more about what you have to offer. When we worked with a service provider in Cape Town, visitors could navigate from page to page without delay or irritation. Restored faith equals engagement and human connection. Optimise your website with us, and you get a site that functions as it should. We build websites that work, but are also digital experiences people enjoy.

Rankings

Speed is a ranking factor. And it’s something Google isn’t shy to tell users about either. Optimise your load times and your Core Web Vitals, and Google will reward you with better search rankings. We optimised a blog based in Cape Town and it climbed to the top of the search results after we halved the load time. Fast pages. Happy users. More organic traffic. Win-win-win.

Lower Bounce Rates

I hate browsing the web and waiting for pages to load. A Cape Town based online retailer is one of our customers, we optimised their site and their product page, guess what? Visitors stayed much longer. Speedier pages help reduce bounces and get more visitors to view your products.

Improved Conversion Rates

Visitors are great, but if they dont convert it doesnt matter. A Cape Town consultancy we helped, witnessed twice as many bookings because their checkout process was super speedy. A slow page can cost you sales, thats why with EcoSEO we optimise all elements of your site so visitors wont need to wait.

Increased Ecommerce Sales

Speed leads to more sales, its as simple as that. The Cape Town based online retailer we helped witnessed 40% growth in online revenue after optimisation. Visitors stayed longer, located products they needed and were able to ‘buy now’ quicker. Your Cape Town SEO Agency, EcoSEO, optimises your site and every second counts!

1526SATISFIED CLIENTS
89%CONVERSION RATE
457%IMPROVEMENT COST PER LEAD
69%INCREASE IN QUALIFIED LEADS
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Our Website Speed Optimization Process | 6 Steps to Lightning-Fast Loading

Website visitors feel it, and Google penalizes it. This is why a dedicated and focused process for website speed optimization is designed to make every page feel faster, smoother, and quicker. The result? Improved Core Web Vitals, greater user experience, and higher search engine rankings.

  • Speed Audit and Core Web Vitals AnalysisAs with any endeavor that requires an intervention, the first step is to understand the current condition of the site. With tools like Google PageSpeed Insights, GTmetrix, and WebPageTest, we measure the website’s Core Web Vitals (LCP, FID/INP, and CLS) and discover speed degrading issues. In a way, it is like a website checkup and reveals all the bottlenecks affecting the performance of a site.
  • Optimization of Images and Media FilesImages and media files are usually the primary factors of page load delay. We optimize their sizes and dimensions for their respective elements and convert all available media files to a more modern WebP format. Off-screen media gets lazy-loaded and everything is served through a high-performance Content Delivery Network (CDN). Visitors get instant access to your website pages at warp speed.
  • Resource Delivery and File CompressionBehind the scenes, there are a lot of moving parts in your website which can often be bloated and unnecessary. We minify CSS, JS, and HTML files and also, when possible, combine these files to reduce browser requests and speed up load time. Important content is loaded first and lower priority scripts are deferred until after the first page paint. Visitors perceive your website pages as being faster than they actually are by deferring non-critical operations.
  • Response Time and Browser CachingAs much as you need to optimize the client-side content, the server-side performance needs an equal amount of focus. We review your hosting plan and server-side configuration, optimize for server-side processes, and set browser as well as server-side caching policies. Optimizations like pre-loading and pre-connecting reduce the Time To First Byte (TTFB) further, so your website is on its way to sending content for the browser almost immediately.
  • Optimizing Third-Party Scripts and IntegrationsThird-party scripts are sometimes the silent killers of website performance. These can be scripts for email marketing, social media widgets, customer support chat tools, or analytics integrations. We audit all third-party scripts and optimize them to load asynchronously or deferred after the main content. In this way, we ensure that these integrations don’t impact your visitors’ website experience.
  • Validation and Post Speed OptimizationThe work is never done after website speed optimization and we are careful to test your website before and after our interventions. We test all pages across all devices, browsers, and different geographic locations to ensure the pages are truly running faster. We share a comprehensive report with you and your team that details improvements in Core Web Vitals. Furthermore, we provide monitoring to ensure that the site continues to run at peak performance and preempts any potential performance degradation.

FAQ About our SEO Keyword Research Services

In a nutshell, that’s what website speed optimization does: it makes your website load faster. Nobody likes waiting for pages to load and a slow website is a huge turn-off for visitors. Moreover, Google is not fond of slow sites either and that’s how it can end up affecting your rankings and chances to get more clicks from people searching online.

We approach it from different angles: we get rid of bloated code and reduce the size of the images, and adjust your server settings. That way, your website will be as fast as possible, no matter if someone is using a computer, a tablet, or a phone.

First of all, we run a series of speed tests. Then we look into some of the most common issues: caching, oversized images, and other factors that may have bogged down your database. Once we make our initial round of changes, we run tests again, see what else needs to be optimized, and move on to the next stage. Our target is to identify and eliminate all possible factors that slow your website down.

Optimization for both. The majority of web traffic these days comes from mobile devices, so if your website visitors are using tablets and phones, you want your website to load fast on all devices.

Yes. Google loves fast websites. The faster your website, the better signals you send to Google that your site is “healthy” and can be relied upon in terms of speed. That means better rankings and better chances for people to see you online.

In the case of website speed changes, it is likely that you will be able to see improvements within a week or two. For SEO, it normally takes about 1 to 3 months to start seeing the difference. However, we continuously track all changes and we keep tweaking and adjusting as we go.

The price varies depending on your website and on what needs to be done. We have a variety of options for different budgets. Simply let us know what your site is about and we’ll give you an estimate.

It’s easy. Send us an email or use the contact form on our website. We’ll get back to you very fast—no days of waiting! So, even if you are not ready to sign up just yet and just want to know more, you can contact us anytime.